Price Matching
Here are frequently asked questions about the price matching program.
How does the "Price Match Program" work
Enabling the price match program will display a button on each product page that says "seen this for less?" Once clicked it takes them to the price match program page where they can add competitors URL and price. Once submitted that info will be emailed to the site owner so they can validate the information and match their competitors price for that customer."
Remember to consider a number of factors when price matching! Sometimes the individual printing price can be cheaper but shipping costs can be significantly higher.